Group SMS iPhone App Commercial
This quick 45-second video is a demonstration of Phone.com's Group SMS iPhone App. The tone aimed to be fun and simplistic, with Emoji-inspired faces representing users in a group conversation with different phones. Lime green is the dominate color to reflect the company's branding.
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NYC Town Square Ad Spot
This fifteen-second commercial for Phone.com was displayed on the CBS Jumbotron in New York City Town Square. The ad was active in 2011 for three months from September through November. Without audio, the messaging had to be quick and to the point as much as possible. The company was proud to have NFL Hall-of-Famer and small business expert, Fran Tarkenton, be a backer of their product services, and this messaging and his quote needed to be included as well.